As part of the advertising campaign budgeted buy for Grand Central Station, burnham richards negotiated additional added value that was equal to 90% of the buy. One component of the added value included live in-store remotes on several Cumulus radio stations. WOGB-FM (103.1) broadcast their afternoon show live from Grand Central Station Bellevue on Allouez Avenue on October 30, as part of the annual “Coats For Kids” Drive. Listeners brought in coats and qualified for a grand prize courtesy of Grand Central Station, Subway and WOGB-FM. The remote was the most successful one-day coat collection this year, with over 500 coats collected for “Coats For Kids” and area families in need. We can’t thank you enough for your support and generosity.
